Shaina NC & Manish Malhotra to support Cancer Patients Aid Association

What? : Caring with Style

 

When? : 19th June

 

Where? : Inter Continental The Lalit Mumbai, Sahara Airport

 

 

Pidilite Industries built a bond with Cancer patients Aid Association to host the sixth annual “Caring with Style” Fashion show.

 

This is a part of ongoing commitment of pidilite to support children suffering from cancer. The glamorous fashion show saw a lavish mix of celebs from the film fraternity, prominent industrialists and achievers from different walks of life sashaying down the ramp in Shaina N C and Manish Malhotra creations.

 

The ever gorgeous Kajol Devgan graced the occasion as chief guest and the live presence Neeta Ambani and Vivek Oberoi (Brand ambassador of CPAA) as special guests of the evening.

 

Pidilite, a market leader in consumer and specialty chemicals in India and known for its brands like Fevicol, MSeal, Fevikwik, in association with CPAA organized the “Caring with Style” show to acknowledge the brilliant achievements of these 70 men and women for their selfless contribution to the society.

 

The event lived up to its reputation of much glam and style with the swish set of the society rubbing shoulders to raise funds for a noble cause. A proud Shaina NC said “I am overwhelmed with theimmeasurable support children suffering from cancer have got today. A heart filled thanks to Pidilite Industries and everyone who is present for the cause, I would like to give special thanks to the person sitting silently in audience MR.PAREKH (Chairman of Pidilite) without whom the event would not a success.” Manish Malhotra, added, “For 6 years the label has been primarily into Indian contemporary evening wear, this year we’ve have taken it upon ourselves to promote Indian traditional crafts such as Chikankari and Kashmiri. It gives me immense pleasure to be part of this worthy cause which not only raises funds for children afflicted with cancer but also, celebrates fashion.”

 

The outfit designed especially for Indian woman, which gives a traditional look .Apart from the cause the glamour was highly maintained in the atmosphere. The collection will be launched on 20th June at kalagoda.

 

Pictures by Keyur Mehta & Kashif Chilmai

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